Highlights:

  • By integrating Contextual Answers into digital assets, the efficiency and accuracy of information queries can be significantly enhanced using generative AI.
  • AI21 Labs plans to integrate Contextual Answers into its flagship AI tool, Wordtune.

AI21 Labs Ltd., a startup specializing in generative artificial intelligence, announced the development of an innovative plug-and-play solution tool to eliminate the issue of AI hallucinations in chatbot responses. This revolutionary tool, Contextual Answers, ensures that chatbot interactions are based solely on the organization’s database.

By integrating Contextual Answers into digital assets, the efficiency and accuracy of information queries can be significantly enhanced using generative AI, as stated by the startup.

AI hallucinations are observed when AI-backed chatbots forge responses when not able to search for relevant insights. These fabricated responses can lead to severe consequences, as seen in the case of a law professor falsely accused of misconduct by ChatGPT, citing a non-existent article as a source.

Such occurrences cause frustration for the individuals involved and can pose problems in other domains, such as customer service, where accurate information is crucial.

With Contextual Answers, AI21 Labs addresses this challenge by ensuring the reliability of generative AI. The tool has been meticulously engineered to provide exclusively accurate and relevant responses based on source documents uploaded by the company.

Organizations can upload vast amounts of data, including internal knowledge bases, help center content, financial reports, and technical manuals. Even individuals without prior AI experience can upload documents due to the model’s capability to comprehend misspelled and missing words, thus accommodating queries with grammatical errors.

The versatility of Contextual Answers extends to multiple use cases, including customer service bots that rely on internal organization documentation for factual accuracy; financial services providers using it to analyze business documents; and applications in education, legal services, and insurance.

For instance, teachers and students can efficiently research and find answers in large databases, while legal professionals can swiftly access legal documents such as legislation and compliance guidelines.

AI21 Labs plans to integrate Contextual Answers into its flagship AI tool, Wordtune, an AI-powered writing companion that grasps content and meaning to assist users in expressing their ideas more clearly and compellingly. This integration is set to elevate the capabilities of Wordtune, providing users with a powerful and trustworthy tool for generating accurate and contextually accurate responses.

Ori Goshen, Co-chief Executive and Co-founder, mentioned that the initial hesitation around AI is fading as people realize its remarkable advantages. However, organizations still need to be cautious about AI hallucinations. “We expect companies will get smarter about how best to implement AI in their respective workflows and embrace the right tools. That’s why we’re so excited about the launch of Contextual Answers, further positioning us to serve as a key piece of any company’s AI strategy,” he added.