Highlights:

  • The company’s generative AI product is intended for marketing, sales, human resources, and customer service personnel who need to generate custom content such as social media posts and long-form video narratives.
  • The company has negotiated collaboration agreements with Salesforce Inc. and Google Cloud in just four months, both of whose venture arms participated in the fundraising.

Typeface Inc., a platform that automates enterprise content creation, has announced the closing of a USD 100 million Series B funding round headed by a group of renowned venture capitalists. The oversubscribed round increases the total funds raised by the San Francisco-based startup to USD 165 million at a valuation of one billion dollars.

Typeface, which emerged from stealth mode only four months ago and still has a waiting list of prospective consumers, plans to deploy the funding in sales and product development. The company’s generative AI product is intended for marketing, sales, human resources, and customer service personnel who need to generate custom content such as social media posts and long-form video narratives.

According to the company, it can swiftly personalize content at scale in a voice that conforms to the business’s and its employees’ tone. It has negotiated collaboration agreements with Salesforce Inc. and Google Cloud in just four months, both of whose venture arms participated in the fundraising.

Vishal Sood, Head of Product, said, “It’s the right time to double down and capitalize on the opportunity that lies ahead.”

Typeface, founded by Abhay Parasnis, a former Chief Technology Officer at Adobe Systems Inc., is developing a multimodal generative engine that can generate and modify text and images based on natural language commands.

It is not limited to text, however. It introduced Generative Edit for Images earlier this month, enabling users to modify images using natural language commands.

Text Blend was also introduced, which can generate a text transcript from a video URL in seconds and convert the output into blog posts, emails, and employee training summaries.

Typeface has developed a set of templates and workflows for creating content such as job postings, social media posts, and email messages specific to various business functions. The company is particularly interested in the enterprise market, where tailoring messages to various audiences and regions is difficult and time-consuming.

Sood said, “A lot of Fortune 500s are in 90 different markets, and going to all of them is a lot of work. With tools like Typeface, they can do personalization at scale.”

The machine-learning model can be trained to accommodate various languages and cultural nuances. He also said, “It understands the language and the dialect in that language. It semantically understands the meaning of what you’re writing and re-writes in another language versus translating word for word.”

Sood explained that Typeface’s generative AI engine is not limited to short-form content. He further stated, “We have built workflows to handle really long content. We’re probably not at the stage where we can write a 200-page book, but we can produce long videos just fine.”

Salesforce Ventures LLC led the funding round, with participation from Madrona Venture Group LLC, Menlo Ventures Management L.P., Lightspeed Venture Partners, GV Management Co LLC, and Microsoft Corporation’s M12 venture fund.